Branding

Megara

Overview

Brand research

Brand strategy & positioning

Visual identity design

Packaging design

At DOO®, our goal was to present Megara's expertise in serving authentic Italian cuisine through visual identity aiming to capture the essence of Italian culture, representing authentic Italian taste., and inviting customers to experience it firsthand through Megara's cuisine.

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What We Achieved

What
We Achieved

100

%

Clear identity approach

60

%

Awareness and brand recognition

25

%

Increase revenue

Our objective was to produce a graphic portrayal of Italian cuisine. We sought to establish a striking identity that invokes the same sentiment and understanding of Italian culture that are linked with the conventional cuisine served at the restaurant.