Talaea Model Schools is a progressive educational institution committed to providing an integrated learning environment that fosters creativity, academic excellence, and strong values. As part of their growth strategy, the school partnered with DOO® to revamp its brand identity in a way that reflects its mission and educational philosophy. DOO® began by analyzing the school’s core values and educational approach. The resulting identity is clear, approachable, and inspiring—designed to express ambition, growth, and harmony between learning and character-building. The project included logo development, a fresh and lively color system, educational graphic patterns, and a flexible identity system adaptable across academic levels and campus environments. This new identity positions Talaea as a modern, trusted, and inspiring school—one that reflects the quality of its teaching and leadership through a compelling visual language.